Certificate in Marketing with Social Media Skills (WICKLOW CAMPUS)

Institute of Technology, Carlow (CW-BKMSM-U)
Key Programme Details
Award

Certificate

NFQ Level

6 About NFQ

Delivery Method

Classroom - Evening

Mode

Part-Time

ECTS Credits

60

Skills Area

Marketing, Languages and Communication

General Information
Contact

Olivia Harvey

Email

springboard@itcarlow.ie

Phone

0599175280

Address

Institute of Technology Carlow
Kilkenny Road
Carlow

Role

Springboard Administrator

Important Dates
Application Deadline

01/09/2017

Start Date

11/09/2017

About this Course

This programme aims to provide students with the business, marketing and digital media skills and knowledge needed to enter this industry. The blend of theory in class room setting and practical skills in an industry will provide students with an excellent theory basis and also enable them to build a unique online portfolio during the course of their study. From its outset, this course will utilise a practical approach introducing students to the latest tools and techniques for creatively engaging in social media marketing while simulating real world scenarios. These industry-related projects will develop their communication and technical skills enabling them to successfully work within a digital media and marketing setting.

Objectives

This exciting Certificate will provide students with the business, marketing and digital media skills and knowledge needed to enter this Industry.

Entry Requirements

Institute of Technology Carlow requirements for level 6 programmes. If a candidate is under the age of 23, they will need a full QQI level 5 award of 5 passes in the Leaving Certificate. Candidates over the age of 23 will be regarded as mature students. Where applicable students may seek to apply through the Institute RPL route for admission.

Long Description

This programme aims to provide students with the business, marketing and digital media skills and knowledge needed to enter this industry. The blend of theory in class room setting and practical skills in an industry will provide students with an excellent theory basis and also enable them to build a unique online portfolio during the course of their study. From its outset, this course will utilise a practical approach introducing students to the latest tools and techniques for creatively engaging in social media marketing while simulating real world scenarios. These industry-related projects will develop their communication and technical skills enabling them to successfully work within a digital media and marketing setting.

Why Choose This Course

Marketing and Social Media is the pulse of the 21st Century. It is how people keep in contact with friends near and far, it is how we share opinions, it is how we purchase and consume goods and services. What is, however, often less visible is just how important social media is to business.

In Ireland, social media and the digital sector, along with the business world is moving at an incredibly fast pace and industry is highly evolving. As marketers we must embrace this new social movement in order to engage with the ever changing customer within a business context.

This exciting Certificate will provide students with the business, marketing and digital media skills and knowledge needed to enter this Industry.

Career Opportunities

This exciting Certificate will provide students with the business, marketing and digital media skills and knowledge needed to enter this Industry.

Timetable Info

2 nights per week from 7.00-10.00pm, with some Saturdays throughout the year

Delivery Location

Wicklow County Campus
Clermont House
Rathnew
Co Wicklow

Delivery Notes

In class.

Admissions Contact Details
Instructor

Olivia Harvey

Address

Faculty for Lifelong Learning
Institute of Technology Carlow
Kilkenny Rd
Carlow

Phone

0599175280

Email

springboard@itcarlow.ie

Application Procedures

Apply online at www.springboardcourses.ie