Certificate in Digitalisation for SMEs.

Galway-Mayo Institute of Technology (610)
Key Programme Details
Award

Special Purpose Award

NFQ Level

6 About NFQ

Delivery Method

Mixed

Mode

Part Time

ECTS Credits

40

Department

Mayo Campus

General Information
Contact

Sharon Boyle

Email

LLLMayo@gmit.ie

Phone

094 9043156

Address

Lifelong Learning Dept
GMIT Mayo Campus
Castlebar Co. Mayo

Role

Administration

Important Dates
Application Deadline

29/11/2019

Start Date

13/01/2020

End Date

25/12/2020

About this Course

The overall aim of this programme is to develop the individual's digital and marketing skills to the level that enables conversion of an existing business or new business (idea) into a digital business entity. This programme focuses on entry level business IT applications, digital media skills and digital marketing with social media skills .

Digitalisation skills include: organising files in the cloud, engaging with suppliers and other stakeholders online, using social media and other platforms to reach and communicate with existing and potential customers, creating digital content such as posters, banners, leaflets, adding content to a website, such as blogs, product descriptions

Blended:
This course will be delivered through blended delivery with access to information online. The course will be delivered as follows: 100% blended (mix of classroom/computer lab (12.5%) and e-learning (87.5%).
On-campus attendance and lecture delivery for 16 hours per month (equivalent to 2 working days a month) over a 9 month period. This mode of delivery is consistent with needs as outlined in consultation with industry and learners. Face to face learning will take place in a computer laboratory with the lecturing team.

Upon completion the programme they will:

Have specialised knowledge of the digital and marketing fundamentals required to get a business online.

Be able to create and edit digital content including image, video & blog.

Be able to build and manage an online community around your business.

Be able to establish and maintain an online presence for a business.

Develop an ePortfolio to showcase the digital content created for various assignments and workplace projects.

Entry Requirements

This is an entry level certification, no prior qualification required.

Long Description

The overall aim of this programme is to develop the individual's digital and marketing skills to the level that enables conversion of an existing business or new business (idea) into a digital business entity. This programme focuses on entry level business IT applications, digital media skills and digital marketing with social media skills .

Blended:
This course will be delivered through blended delivery with access to information online. The course will be delivered as follows: 100% blended (mix of classroom/computer lab (12.5%) and e-learning (87.5%).
On-campus attendance and lecture delivery for 16 hours per month (equivalent to 2 working days) over a 9 month period. This mode of delivery is consistent with needs as outlined in consultation with industry and learners. Face to face learning will take place in a computer laboratory with the lecturing team.

Upon completion the programme they will:

Have specialised knowledge of the digital and marketing fundamentals required to get a business online.

Be able to create and edit digital content including image, video & blog.

Be able to build and manage an online community around your business.

Be able to establish and maintain an online presence for a business.

Develop an ePortfolio to showcase the digital content created for various assignments and workplace projects.

Timetable Info

This course will be delivered through blended delivery with access to information online. The course will be delivered as follows: 100% blended (mix of classroom/computer lab (12.5%) and e-learning (87.5%).
On-campus attendance and lecture delivery will demand 16 hours per month (equivalent to 2 working days) over a 9 month period. This mode of delivery is consistent with needs as outlined in consultation with industry and learners. Face to face learning will take place in a computer laboratory with the lecturing team.

Delivery Notes

Blended Delivery

Admissions Contact Details
Contact Person

Mary McCarthy

Address

Lifelong Learning Dept
GMIT Mayo Campus
Castlebar Co. Mayo

Phone

094 9043156

Email

LLLMayo@gmit.ie